Under the terms of the agreement, MGU will broadcast the pay-TV platform Xtra TV with an enhanced offer of over 60 channels, including 19 in HD, in eight thematic packages.
Commenting on the development, Michel Azibert, Eutelsat’s chief commercial and development director, said: “We are delighted to be working with leading broadcaster MGU in enriching the pay-TV experience for viewers in this country through this agreement, which also significantly strengthens Eutelsat’s 9B’s position in this important media landscape.”
Alexey Kurakin, MGU’s business and development director, added: “Satellite technology plays a key role in Media Group Ukraine’s strategy to develop pay-TV in our country. The Xtra TV platform is going through a new stage of development and together with Eutelsat we have launched the best premium TV channels for Xtra TV subscribers on a new satellite for the Ukrainian market. I am sure that our cooperation will lead to the growth of our audience.”
MGU’s portfolio includes two proprietary football channels (Futbol 1 and Futbol 2) that offer exclusive coverage of the UEFA Champions League, UEFA Europa League, Premier League and Serie A.