The position, which sits within UKTV’s commercial team, has been created to help the broadcaster realise its ambitions in IP ownership and original commissions.
Hand, who joins from ITV next month, will be responsible for expanding UKTV’s international sales footprint and amplifying the role of advertiser funded programming within UKTV’s programme mix.
Simon Michaelides, UKTV’s chief commercial officer, said: “I’m delighted to welcome Ronan to UKTV. He has a glowing reputation, a keen editorial eye, and a wealth of experience across multiple genres, all of which make him ideally suited to help us realise our ambitions as an originator of differentiated content. At UKTV we value creativity, collaboration, and the ability to challenge the status quo. These are precisely the skills that Ronan has built his reputation on, and we look forward to him putting them into practice at UKTV.”
Hand, who currently works within ITV Studios’ Global Entertainment Team has previously held roles at Flextech and Virgin Media TV in the UK. Directly prior to joining ITV Studios he was head of global acquisitions for the Fox International Channels Group.